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Laurent-Perrier Champagne Parters with ‘Swing for Survivors & Golf for a Home’ Celebrity Pro-Am Golf Event
The Riviera Country Club in Pacific Palisades is Home to October Event

June 2007

Santa Monica, CA — Laurent-Perrier Champagne will present the inaugural ‘Swing for Survivors & Golf For A Home’ celebrity-pro-am golf event October 14-15, 2007, at the Riviera Country Club in Pacific Palisades, California, one of the world’s finest private country clubs.

One of just a handful of events to be held at The Riviera Country Club in 2007, Swing for Survivors & Golf For A Home will raise funds for affordable housing programs in the U.S. and abroad as well as breast cancer survivor programs. The major beneficiary of the 2007 event is Habitat for Humanity, with additional proceeds benefiting affordable housing and breast cancer survivor support programs throughout the U.S.

This premier event is produced by Eclipse Sports & Entertainment, an experiential marketing and multi-media company that has raised several million dollars for charities and corporations through golf events since 1999.

“I am pleased and very excited to welcome Laurent-Perrier as the first Presenting Sponsor of an event that promises to establish a grand tradition of excellence,” said Ajom H. Ali, President & CEO of Eclipse Sports & Entertainment. “The Riviera Country Club is one of the world’s most prestigious private clubs, and we were blessed to secure one of only a few outside tournament dates for the entire year there. Laurent-Perrier is celebrated as one of the world’s premier Champagne brands, so it is only fitting that they are going to play a big part in the success of this event.”

“Laurent-Perrier is thrilled to be the official Champagne of this very worthy charity golf tournament,” said François Peltereau-Villeneuve, Vice President of Laurent-Perrier US, “and we look forward to making this inaugural event a great success.”

Festivities will include: Celebrity Pairings Party and Live Auction October 14th at the Grand Havana Room in Beverly Hills; and a Laurent-Perrier Champagne Brunch, Golf Tournament and Awards Dinner at The Riviera Country Club October 15th.

Apply today to sign up as a sponsor or golfer in what promises to be one of the most prestigious celebrity-pro-am events in the country. Each foursome will be paired with a celebrity or professional golfer. Only twenty-five teams will be accepted.

About The Riviera Country Club

The Riviera Country Club’s internationally renowned golf course was established in 1926 and has been open for play since 1927. Noted for its spectacular beauty and uniquely challenging design, the George C. Thomas masterpiece is perennially rated among the very finest in the world. The Riviera Country Club is home to the PGA Tour’s Nissan Open, won this year by Charles Howell III in an exciting playoff with Phil Mickelson.

The course is consistently maintained to the standard set by club founder Frank Garbutt, who declared, “Only the best is good enough.” While maintaining a strict adherence to tradition, Riviera attracts and caters to the most discerning national and international guests. Its elegance and charm make the club an ideal place for the Swing for Survivors & Golf For A Home event.

About Laurent-Perrier Champagne

Founded in 1812, Laurent-Perrier has grown to become the largest family-run Champagne house, and one of the most esteemed. The House of Laurent-Perrier offers a wide range of fine Champagnes, including Brut L-P, Cuvée Rosé Brut, Ultra Brut, Demi-Sec, Brut Millésimé 1999, Grand Siècle Alexandra Rosé, Kosher Brut, and Kosher Rosé.