Press Releases

Laurent-Perrier Champagne Celebrates Tenth Anniversary Partnership with the Oscar® Ceremony
Over 1,000 bottles of Grand Siècle by Laurent-Perrier to be offered prior to the Ceremony, at the Governor’s Ball, and in the official Academy Awards® gift baskets

February 2006

This year, at the 78th Annual Academy Awards®, Laurent-Perrier will celebrate a decade of being the exclusive champagne of the Oscars. This year, Grand Siècle by Laurent-Perrier will be served at the pre-show reception and at the Governor’s Ball, the Academy’s post-show gala attended by over 1,600 Oscar winners, nominees, presenters, and performers.  Over 1,000 bottles of Grand Siècle will be popped in honor of the film industry’s best and brightest.

Laurent-Perrier will also honor all the Oscar presenters and performers by including this exquisite prestige cuvée in the Academy of Motion Picture Arts & Science gift baskets.  Laurent-Perrier is the only champagne to be included in this year’s exclusive gift baskets.

About Grand Siècle by Laurent-Perrier:

Laurent-Perrier revolutionized the concept of prestige cuvée champagne in 1958 with the introduction of Grand Siècle, made from a blend of multiple vintages and crus chosen for their exceptional and complimentary qualities. Until then, prestige cuvées had been based on the merits of a single-vintage. Grand Siècle is the epitome of the art of blending, reflecting the house style with a complexity and depth not achievable from a single vintage.

Equal parts Chardonnay and Pinot Noir sourced primarily from twelve of Champagne’s finest 100% grand cru vineyards, including Ambonnay, Avize, Cramant, and Le Mesnil-sur-Oger, Grand Siècle is aged on the lees for up to eight years, giving it even deeper opulence.

Laurent-Perrier took to its own “red carpet” earlier this year, unveiling fresh, pure, modern packaging in keeping with today’s luxury standards and reflecting Grand Siècle’s dichotomy of elegance and power: as reflected in classic black and white, Grand Siècle by Laurent-Perrier is bold yet subtle, discreet yet seductive.

Versatile, complex and intense, Grand Siècle can be savored alone or served with a variety of dishes, such as lobster or any meal containing truffles or mushrooms. Most importantly, it is made to be enjoyed!

About Laurent-Perrier Champagne

Founded in 1812, Laurent-Perrier has grown to become the largest family-run Champagne house, and one of the most esteemed. The House of Laurent-Perrier offers a wide range of fine Champagnes, including Brut L-P, Cuvée Rosé Brut, Ultra Brut, Demi-Sec, Brut Millésimé 1999, Grand Siècle Alexandra Rosé, Kosher Brut, and Kosher Rosé.